acanea.ca

Advancing Black Entrepreneurs

In partnership with Business Development Bank of Canada, BDC we’ve launched Advancing Black Entrepreneurs – a collection of practical resources to help Black business owners grow and scale their business. This Educational program specifically for Black business owners highlights topics that are vital to business growth and sustainability. These 90-minute guided digital sessions are focused on how business owners can address immediate and long-term financial needs to build resiliency.

Marketing in a Digital World (Session 1)

How to Get Noticed and Build Community Online

This 90-minute guided digital session includes the following topics:

 

·      Positioning your business so it stands out in a saturated

           marketplace

·      Integrating effective strategies for targeting your core audience

·      Maximizing your digital reach across your website, mobile apps,

           social media and more

·      Planning, measuring and optimizing the impact of your digital

           marketing

Don’t miss this chance to increase brand awareness and build your online community.

Reclaim the Future (Session 3)

How Your Business Can Address the Challenges of COVID-19

This 90-minute guided digital session, offered at no cost, will cover topics including:

 

·      The increasing importance of bookkeeping

·      Pivoting your business model in this new economic environment

·      Helping your customers feel confident and safe

·      Developing contingency plans

Don’t miss this unique opportunity to get the financial guidance and expertise you need to come back strong and build your business — from the organizations and banks you can trust.

 

Windows of Opportunity (Session 2)

How to Discover Capital and Networking Opportunities Live Session

In this 90-minute guided digital session,

you’ll learn how to:

 

·      Define supplier diversity and apply those findings to your business

·      Stand out during the procurement stage and navigate the challenges of government contracting

·      Access corporate supplier diversity programs for future partnerships

·      Plan for certification — and use it to your advantage

·      Nurture your relationships with government organizations and corporate businesses.

 

New! Your Next-Level Business (Session 4)

How to Build a Foundation that Lasts

This 90-minute guided session, includes the following topics:

 

·      Think like an entrepreneur to help you find new opportunities and think bigger about what’s possible

·      Establish a foundation for sustainable business growth

·      Develop agility and resilience to help your business navigate challenges

·      Put people first to help you be a better leader for your business

Don’t miss this chance to explore different strategies and approaches to help you turn your startup into a business that lasts.

Educational courses delivered by our coalition of prominent Black advocacy groups designed to help businesses recover and move forward. On-demand tools that business owners can leverage virtually whenever and wherever. And business spotlights and articles that showcase real-life Black business owners.