Upcoming Events
Youth Entrepreneurship Program - June 2025
This workshop is designed to inspire and support young adults in their entrepreneurial journey. It aims to provide participants with the tools, knowledge and resources needed to start and succeed in their own business, while encouraging them to develop an entrepreneurial mindset early in their professional career.
Workshop objectives
- To raise awareness among young adults about entrepreneurship and provide them with practical information on starting a business.
- Encouraging an entrepreneurial mindset and innovation among young people
- Support participants in identifying business opportunities and developing start-up ideas.
- Provide practical tools for business planning, financial management and marketing.
- Helping young people develop their network and access suitable funding resources.
Target audience:
Young adults, high school and university students
Topics covered
- Introduction to Entrepreneurship
- Idea generation and validation
- Understand the basics of finance and budget management
- Navigating Challenges and Opportunities as a Young Entrepreneur
Workshop Content
Introduction to Entrepreneurship for Youth
What is entrepreneurship?
- Definition of entrepreneurship and the different forms of businesses (start-ups, sole proprietorships, social enterprises, etc.).
- The importance of entrepreneurship for the economy and society
Characteristics of a successful entrepreneur
- Personal qualities: creativity, risk-taking, resilience, autonomy
- The importance of personal initiative and perseverance
- Successful role models among young entrepreneurs
Finding and validating a business idea
How to generate an innovative business idea
- Identify problems to be solved and unmet needs in the market.
- Techniques for brainstorming and refining business ideas.
Validate a business idea
- How to test a product or service idea before launching (survey, consumer feedback, prototypes).
- The importance of market and competition analysis.
- How to know if the idea meets a real demand
Writing a business plan for young entrepreneurs
The Basics of a Solid Business Plan
- The key elements of a business plan: mission, vision, target market, marketing strategy, financial plan.
- How to present your business plan in a convincing way to attract partners or investors
Developing a growth strategy
- Plan how the business will evolve and grow over the long term.
- Marketing and sales strategies for young companies.
Access to funding and resources
Financing options for young entrepreneurs
- Bank loans, private investors, government grants, crowdfunding.
- Financial support programs for young businesses: specific subsidies, competitions for young entrepreneurs
How to prepare a funding request
- Prepare a convincing business plan to request funding
- Understanding the expectations of investors and financial institutions.
Using available resources to support young businesses
- Start-up incubators and accelerators.
- Mentoring, entrepreneur networks, training programs
Marketing and Growth Management
Marketing Strategies for Young Businesses
- How to Build a Personal Brand and Marketing Strategy on a Budget
- Using social media to promote your business and reach your target audience.
- Digital Advertising: Social Media Advertising, SEO, Content Marketing
How to manage the growth of a young company
- Adapt your strategy based on customer feedback and performance
- The Role of Partnerships and Networking in Business Development
- The importance of human resource management and recruitment to support growth
Financial management for young entrepreneurs
The Basics of Financial Management
- Understand the concepts of profitability, profit margins, cash flow and costs.
- The Importance of Financial Planning and Cash Flow Management
- How to Track Your Business's Financial Performance and Avoid Common Pitfalls
Managing financial risks
- How to Prepare a Realistic Budget and Plan for the Unexpected
- Debt and Credit Management to Avoid Financial Problems
Networking and building a professional network
The importance of networking for young entrepreneurs
- How to build a professional network and why it is crucial for growing a business.
- Attend events, join professional associations, use social media to connect with other entrepreneurs and experts
The role of mentoring
- How to find a mentor and the importance of receiving advice from an experienced entrepreneur.
- The benefits of mentoring in personal and professional development.
Challenges and opportunities specific to young entrepreneurs
Common challenges faced by young people
- Lack of experience, lack of financial resources, difficulty convincing investors, lack of credibility with customers
Opportunities for young people
- The flexibility and speed of adaptation of a young company
- The growing acceptance of start-ups and innovative business models
- The impact of new technologies and digital trends on young entrepreneurs.
Teaching methods
- Interactive Presentations: Hands-on sessions to demonstrate key concepts with real-life case studies of successful young entrepreneurs.
- Small Group Workshops: Group discussions on finding business ideas, writing a business plan, finding funding, etc.
- Practical exercises: Creation of business plan models, simulations of interviews with investors, pitch exercises
- Mentoring Sessions: Mentoring groups where participants can ask questions of experienced young entrepreneurs and experts.
Workshop duration
- 1 full day (9:00 a.m. to 5:00 p.m.), with breaks for group discussions, practical workshops and informal networking
- Option of follow-up sessions or personalized coaching for participants who wish to further their project
Target audience
- College students or beginning professionals: Those who plan to pursue entrepreneurship after graduation
- Young adults wishing to retrain in entrepreneurship: Those who have an entrepreneurial project and want to take action.
Speakers
- Successful Young Entrepreneurs: Testimonials from young people who have successfully started their own businesses.
- Experts in financing and business strategy: Practical advice for attracting investors and managing a start-up.
- Entrepreneurship mentors: To provide personalized support and guide participants in their projects
Workshop location
- Suggested location: Conference room in a coworking space or business incubator
- Virtual Access: Hybrid workshop to allow young people from everywhere to participate remotely.
Post-workshop follow-up
- Individual coaching sessions: Personalized support for young entrepreneurs in implementing their business ideas
- Ongoing networking: Access to a network of young entrepreneurs and professionals in the sector to continue exchanges and collaborations.
- Additional workshops: Specialized sessions on topics such as digital marketing or start-up financing.